E-Trade

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E*TRADE from Morgan Stanley is an online brokerage platform that allows you to invest in a variety of financial assets like stocks, bonds, ETFs, mutual funds, and even some options and futures contracts. They cater to both beginner and experienced investors with a user-friendly platform, educational resources, and even automated investing options.

E*TRADE prides itself on commission-free stock and ETF trades, making it an attractive option for cost-conscious investors. However, they don’t offer cryptocurrency trading or fractional shares unless you use their automated investing program.